top of page


Redefining the Edge
You’ve been trained to push.
You’ve made your edge a companion — sometimes a tormentor, often a guide.
You built your growth on grit, drive, resilience, force.
You learned to say yes when it hurt, to go again when tired, to stretch past what felt reasonable.
And it worked.
Until suddenly… it didn’t.
Not because the world changed.
Because you did.
Your internal edge — the one that always whispered “keep going” — now sounds less like a mentor and more like a drill sergeant.
Ethan Starke
Oct 213 min read


The Arrival Mirage
You cross the finish line.
The launch goes live.
The book hits shelves.
The deal closes.
The client says yes.
The numbers are real.
And yet… nothing lands.
Not in the way you expected.
Not with the internal fireworks you thought you were chasing.
The feeling you waited for — the click, the arrival, the “I made it” moment — doesn’t show up.
Instead, there’s a strange stillness.
This is the arrival mirage: the illusion that external milestones will deliver internal fulfillment.
Ethan Starke
Oct 143 min read


Scaling Without Splitting
There’s a strange thing that happens when your life expands. You prayed for the breakthroughs. You visualized the growth. You planned the roadmap. And now it’s happening — clients are arriving, partnerships are forming, momentum is real. And yet… beneath the wins is something you didn’t anticipate: You feel split. There’s your public momentum — the part everyone sees and celebrates. And then there’s your private center — which suddenly feels like it’s lagging behind.
Ethan Starke
Oct 83 min read


The Momentum Trap
Momentum is sacred. It takes years to earn and seconds to squander. It’s not to be worshipped — it’s to be wielded. And wielding it requires recalibration. You must regularly slow down just enough to ask: Is this mine? Not every opportunity is yours to hold. Not every acceleration is meant to be chased. True leaders don’t just build speed. They build alignment in motion. That’s the shift. And it begins in the moment where you choose to grip the wheel again.
Ethan Starke
Oct 14 min read
The Starke Perspective
bottom of page
